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EXCLUSIVE OFFER FOR PHYSICIAN CEOS AND PRACTICE ADMINS WHO OFFER CARECREDIT:

Book a Call Now to Discover How to "Future-Proof" Your Refractive Practice and Become the In-Demand, Premium-Priced Refractive & Cataract Surgeon in Your City in 2025 and Beyond

Even if you don't have a massive marketing budget or weapons-grade CRM.

Thanks for Joining Us on the CareCredit Video Series! But we have so much more to share with you. Book a call to find out:

  • Why the "Hybrid Model" of patient consultations is the future of vision correction

  • How to increase the number of refractive patients you can see without increasing your staff or operational overhead

  • The "Convenience Core" that's quickly become the dominant emotional driver of consumer behavior (COVID accelerated this, and it's not slowing down any time soon)

  • Why "More Leads" isn't always the answer to more surgeries (and which metric is most important to increasing your refractive volume each month)

  • And more...

FREE WEBINAR

Eyes on the Prize

Winning Strategies to Help Your Practice Thrive in 2025

  • Thursday, Oct 24th, 12PM EDT

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What Will You Learn...

🚀 2025's Top Campaigns

The two most effective "Hidden Asset" campaigns to run for your practice in 2025 (you can rinse and repeat both for continued success)

⚡️Creative Repurposing Hack

How to super-charge your marketing through "Creative Repurposing" to create 2-3x more marketing content in 1/10th the time

✨ Disney World Experience

The "Disney World Approach" to make every patient interaction memorable, positive and geared toward scheduling surgery

⭐️ Referrals and Reviews

What are the most effective ways to put happy patients to work marketing your practice

🤖 Personalization and AI

The happy medium between using automation and manual outreach to effectively connect with prospective patients (super-simple to understand, but easy to get it wrong)

And Much More...

Beyond top campaigns, content repurposing, and the Disney World patient experience, we’ll dive into bonus strategies and actionable insights to take your practice further.

Client Feedback on Working with the Refractive Mavericks

Troy Cole & Michael King

"This is one of the best businesses decisions (and personal decisions) I've made in my life. Michael is exceptionally caring, knowledgable and ethical, and he's turned our business around completely with a new paradigm that I never could have come up with myself."

- Richard Rothman, MD, LASIK in Nevada

"Troy is a constant flow of fresh ways to reach and engage new patients."

- Greg Parkhurst, MD, FACS, Parkhurst NuVision

"Troy is a powerful combination of fantastic ideas with excellent implementation skills. His understanding of marketing is well rounded and modern at the same time.  If you are seeking energy with new fresh marketing ideas it would be well worth your time speaking with Troy." 

- Michael Dobkowski, Glacial Multimedia

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